A new trend has taken hold among stud breeders viz. to allow fellow breeders to sell rams at their auctions as “guest sellers”. Results of such “joint” auctions necessarily had to be indicated separately under production auction results. In some cases, breeders have also combined their production auctions with a promotional auction to get better exposure. Such results are also indicated under production sale results. As a result of this method of reporting, the support of promotion sales seems weak. Indeed, these types of auctions play a vital role in marketing Dohne Merino rams and the breed as a whole.
Only 56 rams were sold at an average price of R9 723 in 2019. The Southern Cape promotion sale remains the main auction. Congratulations to Daniel Giliomee who also achieved the highest price for 2019 at a promotional sale of R20 000 for one ram at this auction. It appears as if renewed interest in the Ermelo auction is taking place. Although unregistered rams were sold this year, we trust that the two new stud breeders will continue to offer better rams. Their pioneering work can mean a lot to the breed that has traditionally had a large market share in the area.
‘n Nuwe tendens het onder stoeterye posgevat nl. om mede telers toe te laat om as “gasverkopers” ramme op hulle veilings te verkoop. Resultate van sulke “gesamentlike” veilings moes noodwendig afsonderlik onder produksie veilings uitslae aangedui word. In sommige gevalle, het telers ook hulle produksie veilings gekombineer met ‘n promosie veiling om moontlik beter blootstelling te verkry. Sulke uitslae is ook onder produksie veiling uitslae aangedui. As gevolg van hierdie metode van rapportering lyk die ondersteuning van promosie veilings swak. Inderwaarheid vervul hierdie tipe veilings ‘n uiters belangrike rol in die bemarking van Dohne Merino ramme en die ras as geheel.
Slegs 56 ramme is teen ‘n gemiddelde prys van R9 723 in 2019 verkoop. Die Suid Kaap promosie veiling bly die hoof veiling. Baie geluk aan Daniel Giliomee wat ook op hierdie veiling die hoogste prys vir 2019, op ‘n promosieveiling, van R20 000 vir een ram behaal het. Dit kom voor of hernude belangstelling in die Ermelo veiling plaasvind. Hoewel daar vanjaar ongeregistreerde ramme verkoop is, vertrou ons dat die twee nuwe stoeterye, sal voortgaan om beter ramme aan te bied. Hulle baanbrekerswerk kan baie beteken vir die ras wat tradisioneel ‘n groot markaandeel in die gebied gehad het.